As the nation prepares to enter a 2nd national lockdown in England today, shops, staff & customers are adjusting to how they buy & sell products.
With the prime minister’s announcement on Saturday 31st October outlining new consumer guidance, all non-essential shops have been told to shut their doors to the public from the Thursday 5th November 2020.
However, keeping your customers socially distanced, without having to enter your shop or premises, doesn’t necessarily mean that a company has to stop selling their products!
Afterall, these guidelines have been put in place to reduce the spread of the COVID-19 Coronavirus, not to penalise business, right?
The good news is that there’s light at the end of the tunnel if you’re a business who has had to close their doors to customers during this four week lockdown.
Although Boris Johnson has indicated that UK citizens will return to a tiered system as from the 2nd December, until their is a vaccine, businesses need to prepare themselves for uncertain times ahead & adapt accordingly.
With an inevitable demise in products sold through footfall, more businesses are turning to virtual solutions to sell their wares.
Now, although essential businesses like pubs, restaurants, cafes, retail & companies in the hospitality sector are not allowed to open following recent government guidance, they are sell allowed to sell products via their website.
With a neat web shop in place, your customers can continue to shop… even when you’re not allowed to physically remain open to the public. This keeps your shop open while keeping your customers safe through the pandemic by offering click-and-collect or a delivery. Perfect, right?
Well it is, if you have a web shop already set up! If however you haven’t already got an online presence by where customers can continue to purchase items from your store, order online and / or click-&-collect, you could not only be missing out on new business from the Christmas rush, but also loosing valued customers to competitors who do have a web shop in place.
With a number of solutions to accommodate the tightest of budgets, there’s no better time to explore how integrating a web shop can add value & accessibility to your brand by handling payments remotely online & getting products to customers contact-free!
By providing a gateway for customers to continue (& start) shopping with you online, it will not only make your products more accessible to the public in the current climate, it will undoubtedly increase sales moving into the new year & what that brings.
Whether you would like us to integrate a payment gateway into your site, make a store more user-friendly… or simply add some products to your shop, we can help advise, build & integrate the web shop that works for you!
So, what are you waiting for? Let’s help keep your customers in touch with the products they know & love, at a time premises cannot open.
Order & pay online or browse a full range of products… which are all available to buy from your website at the click of a button!
Whether a customer would like to order a packet of coffee beans directly to their home or business premises, or would prefer to click-and-collect their Soy Latte when passing… providing an alternative option to shopping with you while keeping customers happy & safe is what it’s all about!
Thinking of setting up or improving a web shop… or simply want more from your store? Speak to us about how to get the most out e-commerce today!